September 20, 2012 Leave a Comment

7 types of tiresome personalities on Twitter

In our recent article ‘The 7 most annoying Facebook personalities’ we took a look into the psyche of some of the most irritating types of status-wasters you commonly come across on Facebook – but what about Facebook’s arch nemesis and rival social network, Twitter?

Here is our cheeky look at the 7 types of twitter personalities who may frequently fill your feed:

  1. Sir-spams-a lot: Just as the title suggests, these tweeps seem to think they have been given a knighthood to the twitterverse and subsequently use the site as their own personal channel to post dodgy links on their feed as well as in DM’s to unsuspecting fools which direct back to porn sites and other explicit channels.
  2. Self-promoter: Most commonly found on brand pages and other official business handles, these twitter accounts exist for one thing and one thing only – that is to shamelessly (and mind-numbingly) tweet content specifically generated from their website pages. Things like boring company news updates (that no one cares about except their PR department), bland sales messages etc etc… we’re getting bored even writing this, imagine how their followers feel!
  3. Twisted Twitter trolls: Unfortunately, these unpleasant folk are becoming more and more vocal on the twitter air-waves – think narky, bitter and twisted sociopaths who feel the need to validate their existence on earth by putting down others in very vocal and usually expletive-ridden tirades, before skulking away under their cowardly cloak of anonymity.
  4. The Friendless ‘Follow-me-back: These poor lost souls live and breathe to build their follower list. Instead of tweeting interesting, relevant content which in turn encourages a loyal list of subscribers to their twitter feed (duh, go figure!), the friendless follow-me-backer prefers instead to pursue their prey head-on by relentlessly following any and every twitterer under the sun, only to drop their newfound ‘friend’ within 24 hours when the twi-love is not reciprocated. Just like Rebecca black, their favourite day of the week is of course, #followfriday.
  5. Acronym-aholics: Who might these tweeps be you wonder? Perhaps a few words may jog your memory – YOLO, LOL, and OMG! WTF! are just a few of the delightful ‘words’ which tend to make frequent appearances in the twitter vernacular of these highly educated (note our sarcasm) and refined individuals. Most likely to be members of the i-generation, these enthusiastic twitterers love to comment on anything to do with celebrity culture, TV shows and life in general – yet rarely offer much value with their incessant chatter.
  6. Serial complainers: No longer content with sending long-winded, strongly-worded letters of disgust, outrage and annoyance straight to brands via email or snail-mail, this new breed of consumer uses twitter only as an ideal outlet to vent their frustration at unsuspecting and well-meaning brands.
  7. Any person who includes ‘I’m a belieber’ in their twitter bio: These obsessed  Justin Beiber fans lurk on twitter, sending creepy messages of love to fellow beiberphiles, tweeting #beiberfacts whilst simultaneously experiencing the little-known mythical phenomena known as a #beibergasm (aka the feeling of pure joy when Justin Beiber tweets about tying up a shoelace).

How did we go? Do you think we hit the mark with our 7 types of twitter personalities? If you enjoyed this article, check out one of our similar tongue-in-cheek posts: ’7 signs you’re addicted to social media‘. And don’t forget to subscribe to our newsletter or ‘like’ us on Facebook if you would like to be notified of new blog articles by contentforclicks.

Filed Under: fun, social media, twitter
September 16, 2012 Leave a Comment

The 7 most annoying Facebook personalities

Are you one of them?

Just like in ‘real life’, Facebook is fraught with personalities whom we may or may not get along with. Even if you think you know a person pretty well offline, the truth is, you’re always taking a gamble when you accept that innocuous friend request. For better or worse, someone who may seem completed grounded face to face might actually be a the online psycho from hell. Here are 7 types of Facebook personalities everyone loves to hate:

  1. The gamer addict aka newsfeed jammer: Previously known exclusively as the Farmville nerd, todays Facebook gamer now has almost unlimited access to a plethora of online social games at their fingertips thanks to companies such as Zynga, Gameloft and the Sims. Long gone are the days when you used to see a handful of harmless farming requests – these days your newsfeed is likely to be besieged by anything from roaming zombies, entreaties for recipe ingredients, Texas Holdem chip gifts and Songpop top scores.
  2. The crazy cat lady (also appears in the guise of excitable new mums who post copious photos of their darling lil junior eating food, taking a dump etc): These well-meaning but misguided folk just can’t resist sharing multiple photos of their furry little friend and/or average looking offspring, under the erroneous assumption that the rest of the online world is just as interested in getting snooze-worthy up-to-the-minute updates about their pets and babies doing thoroughly uninteresting and unremarkable things. Eg. ‘How cute is my little Bella, seen here with mushed pup peas and carrots dripping down her face’.
  3. The philosopher aka total try-hard : This new-age person wants everyone to think of them as witty and profound and so painstakingly promotes a long list of what they perceive to be obscure and clever quotes, usually accompanied by black and white, post-modern existentialism-esque artistic photos in an effort to make themselves appear more interesting.
  4. The tech-spaz older relative: You know this person – maybe it’s your Nan, an uncle or aunty, or someone else’s Mum or Dad who has just signed up for Facebook and can’t quite get the hang of how it works. These social newbies enthusiastically share and ‘like’ away, only to be horrified when they unwittingly click on something called ‘lemonparty.org’ and their ensuing activity is posted over the entire facebook network for all to see.
  5. The ‘Look at me loving life with all my uber-hip photo’s’ post-breakup party girl: You can spot these secretly lovelorn posers a mile away by the onslaught of self-snapped profile photos they upload, checking-in to all the latest music festivals with their trendy Kanye sunnies on, sipping large phallic-looking glasses of unidentified alcoholic beverages, and competing with their bestie on who can do the best pouty duck face into the camera. This girl wants to make sure everyone can see just how HAPPY she is without her ex, how much FUN she’s having, and make a point about how much BETTER off she is now that she’s on her own.
  6. The ‘I just threw up a little in my mouth’ public displays of affection couple: On the one hand, seeing occasional messages of love over the Facebook airwaves (especially from men or women who normally keep that side of their lives private) is actually quite sweet. But what about those couples in the passion-filled first throes of relationship bliss? These infatuated lovers who, having been together for all of 3 days, feel it necessary to post update after vomit-filled update on just how much they ‘looooooooove their sweet bunnikins’ and let the world know how ‘my boo boo is the most amazing boyfriend ever, I’m just sooooo lucky to have him’.
  7. The ‘my life is falling apart, and I need to let the whole of Facebook know it’ broadcaster : These facebookers mistakenly use their status field as their own sort of personal online journal, and proceed to write every little detail of their lives down for the world to see (incidentally these people are often the very same ones who start out as our starry eyed couples from point number #6!). Intimate life details such as ‘I just found out Luke was cheating on me’ or ‘You think you know someone and then he goes behind your back’ are posted and followed quickly by more cryptic (but clearly targeted) posts such as ‘a piece of advice for guys – don’t mess with me, cos karma’s a bitch and it’s also my middle name’. For the sane person reading these posts, half of you is wondering why this person feels the need to let the world know about it….while the other half can resist having a little inner smirk, knowing that no matter what’s happening in your life, it can’t be as bad as theirs!

Did you enjoy this post? You might also enjoy reading our article on the ’7 signs you’re addicted to social media‘. And don’t forget to subscribe to our newsletter or ‘like’ us on Facebook if you would like to be notified of new blog articles by contentforclicks.

Filed Under: facebook, fun, social media
September 9, 2012 2 Comments
August 30, 2012 Leave a Comment

5 ways to attract more readers to your blog

Business blogs are the ultimate tool to have at your disposal in your digital marketing arsenal – not only do they drive traffic to your website, they are also an excellent channel to build your brand’s reputation as an industry thought leader, they help to funnel potential visitors into the key conversion points on your website, and at the end of the day, transform those visitors into tangible sales. It stands to reason then, that the more visitors who read your blog, the more sales you will generate. Here are our top tips on attracting more readers to your business blog:

  1. Spend time defining your target audience before you begin: The best thing you can do for your business blog before you start writing is to sit down and outline who you want to read your posts. For example, if you own an ecommerce factory outlet business and your target audience is Gen Y males who want to buy cheap gadgets from overseas, then it stands to reason your business blog topics will differ completely to say, an up-market technology store which sells luxury items to older, cashed up men. Similarly, your target audience will determine the style and tone of your writing. The tighter, more distinctly drawn picture you can conjure up of your key audience (or audiences), the more relevant your topics will be, and the more likely you will attract regular subscribers (and shares!) to your business blog.
  2. Write your content in an easy-to-digest format: In a world where data is a commodity and information is found at the click of a button there comes a down side – studies show that the internet is conditioning us to consume textual information in short, easily-digestible ‘info-bytes’ instead of the more traditional blocks of long-winded writing. Help your readers to find the information that is key to them by breaking up your blog posts into lists, dot points and smaller paragraphs which are sub-headed in bold. Not only are blogs written in this format easier to read, they are also more visually appealing to your visitors, and attract higher social media shares.
  3. Offer an RSS feed or blog subscription form: Highly engaged readers need to have a reason to re-visit your blog to read new articles, so providing an RSS feed which alerts them when new articles are available or offering a blog subscription service can be an excellent way of generating return traffic to your website. These can be easily (and freely!) created by using an RSS service such as feedburner or for email subscriptions, mailchimp.
  4. Publish on social media: Many businesses are choosing to build a social media presence these days (which is great) however, often they jump on the bandwagon without understanding where the social media ROI can be garnered from. One of the best ways to justify your time spent on these channels is to funnel traffic from social pages back to your website by publishing the links to your latest blog posts. Equally, mediums such as Facebook, Twitter & LinkedIn can be a great source of ideas for future blog post articles – for example, you could poll your social audiences on the types of topics they want to hear more about, or scan the comments you have received on your status updates for frequently asked questions that can be turned into informative business blog articles.
  5. Get your articles indexed by Google: Despite the roaring debate on keyword density since Google’s Panda algorithm update, search engine optimisation should still be a key focus in any content you are producing for your website. By optimising your blog posts with keywords and keyphrases you would like to rank organically for, you will give your blog a higher chance of turning up in search engine results well after your articles have been written. Stumped on how to get started? Read our article on how to choose keywords to optimise for.

No matter what, always remember the bloggers golden rule: content is king! Put yourself in your readers shoes when you are reading over your articles before they are published – if you start yawning, it’s probably a good indication of how potential readers will feel while reading your articles too! Try to connect with your audience, and provide a resource which is valuable, interesting and easy to read and you’ll be attracting crowds of traffic in no time flat!

How did we go? Did you like our tips on how to attract more readers to your business blogs? Do you have some clever ways of attracting readership too that you’d like to share with us too?

Don’t leave just yet, we love you! Stay in touch by subscribe to our newsletter or ‘like’ us on Facebook to be notified whenever we post new blogs!

Filed Under: brand influence, business blogging, content marketing, social media, website
August 23, 2012 Leave a Comment

7 signs you’re addicted to social media

These days there seems to be an addiction for everything – sex, drugs, sleeping – you name it, and it’s probably in the dictionary under ‘diagnosed medical conditions’; so it’s no surprise to hear that new research has found social media to be even more addictive than cigarettes and alcohol.

As you sit here reading this blog post (with one hand scrolling through your twitter updates on your smart phone, whilst simultaneously connecting with industry colleagues on LinkedIn and untagging those unflattering photos your friend tagged you in over the weekend on Facebook), see how many of the below statements you can agree with:

  1. You’d choose a visit to the dentist… over giving up your facebook profile. Yes folks, it’s hard to believe but a recent study conducted in the US found that 48% of adults would prefer to have root canal therapy than give up their daily facebook habit.
  2. You often wonder why gmail & outlook haven’t added a ‘like’ or *facepalm* meme response for outgoing emails.. c’mon, you just know its a great idea!
  3. You’ve contracted RSI in your forefinger …for pinning ALL THE THINGS
  4. You’re genuinely puzzled when you.. complain to our friends and colleagues about the latest klout score measurement modifications, only to be met with an equally puzzled friend who asks if klout is a euphemism for  something kinky.
  5. You think it’s perfectly acceptable that a person you’ve never met in real life …is intimately equated with all aspects of your latest meal (via the photos you’ve proudly snapped using various artsy filters on Instragram)
  6. You’ve gone way past the traditional mundane tweet habit of letting your networks know the exact times, dates and movement patterns of your personal grooming routine.. not when you can now go one step further and insist on creating infographics which realistically represent you average work/life movements.
  7. You’re campaigning heavily at work to have business cards replaced with QR codes.. or taking it that one step too far by adding your twitter handle to the bottom of work presentations (given that the audience is made up of the people you literally you’ve sat next to for the past 2 working years)

I’ll throw one more personal insight into the mix – the day I knew I had finally crossed over to the social media dark side was when my fellow work colleagues started referring to me as ‘The Twitter Machine’ (or TM for short) at work!

What was the one thing or personal experience that made you realise you had an unhealthy social media addiction? I’d love to know! (or tell me on twitter @Jessclicka #SMAddict hahah!)

And don’t forget to Subscribe to our newsletter or ‘like’ us on Facebook if you would like to be notified of new blog articles!

Filed Under: facebook, social media, twitter
August 19, 2012 Leave a Comment

5 common twitter mistakes businesses make

twitter mistakes made by businessAccording to a recent study, there are now over 2 million active twitter accounts in Australia (let alone across the world!), and with growing evidence that Twitter is also one of the most effective social media marketing channels for small businesses, more and more SME’s are investing time into building their Twitter networks. Whether you’re just starting out on Twitter, or a seasoned tweeting professional, there here are some golden rules on what not to do when using twitter for business:

  1. Automating your updates: This is the number one offense businesses make on twitter!! No matter if you are tweeting B2B or B2C, you should never automate your twitter feed – put yourself in the mind of your intended audience (who have followed you on Twitter for a reason!) ..would you as a fan, then like your twitter feed to be clogged up by uninteresting, useless tweets? No of course you wouldn’t. If you struggle for twitter content, try posting links to relevant articles you’ve read related to your industry, funny pictures (again relevant to your products & services) …or better yet, create a business blog where you can regularly drive traffic to your website through your business blog articles, that way you not only gain followers but also website traffic too.
  2. Tweeting too little: There’s nothing worse than following a business on twitter that initially tweets out a few updates, but then after time forgets they even had an account in the first place, and you never hear an update from them again! Tweeting regularly not only gives your business a better chance of building your follower numbers, it also engages your audience with food for thought and shows you are a market leader and influencer within your chosen industry.
  3. Tweeting too much: There is such a thing as over-sharing, so make sure you tweet regularly but not so regularly as to annoy your twitter followers. A good rule of thumb to follow is to test what is the best amount of tweets per day for your individual account – for instance, try posting one tweet on the hour every hour one day, versus every two hours the next day and thus find your tweeting ‘sweet spot’ – aka the best amount of updates that brings in the maximum amount of new followers, without losing followers along the way.
  4. Acting like a twitter-bot: Twitter and other social media networks have revolutionised the way businesses market their services in that traditionally it was more of a one-way channel, but now you are able to have a proper conversation with your fans and potential buyers. Tweeting for your business can provide you with a valuable outlet to build up a persona for your company in line with your branding message; so when tweeting, try to keep the tone conversational and don’t be afraid to inject your own personality into your updates.
  5. Sending irrelevant tweets out into the twitterverse: Your fans and followers on twitter (and in fact, all your social networks), have signed up to receive your business updates on an assumption that you will be providing informative posts based on your core business. So, no matter what you do always ensure that your tweets are relevant otherwise you risk the chance of alienating your audience and losing the followers you have so painstakingly fought to achieve in the first place.

There is no denying that Twitter has the potential to drive the largest amount of traffic to your website over other mediums such as Facebook & Google+, so its important to ensure that your tweets are engaging to your fan-base. Do you have any tips on what to do (or what not to do) when tweeting for business?

…and don’t forget – if you enjoyed this article, subscribe to our newsletter or ‘like’ us on Facebook to be notified whenever we post new blogs!

Filed Under: social media, twitter
July 26, 2012 14 Comments

5 free tools to measure your social media success

In our recent article ‘How to measure social media ROI’ we discussed how important it is for new businesses to set measurable goals around what you hope to achieve with your social media marketing activities – now for the fun part,  it’s time to track your progress!

There are plenty of free social media tracking tools out there to help you measure and analyse your businesses success (or failure!) on social media, it’s just a matter of experimenting and working out which one’s work best for your individual business. Here are our favourite 5:

  1. Crowdbooster: This smart tool measures your twitter influence and engagement by showing your number of impressions, follower growth, influential followers and top retweeters in an easy to use visual graph form.
  2. Klout: Touted as ‘the standard for influence’, Klout seeks to measure not necessarily the total amount of likes or followers you have garnered on any one social media channel, instead it measures your ‘influence’ and gives your business a score out of 100 depending on how your website content & social conversation engages and reaches your networks.
  3. Socialmention: This clever site is the equivalent of Google but for social media – it acts like a search engine but instead of displaying a list of websites in its results page, it shows your businesses social mentions and user-generated content such as comments, bookmarks, twitter updates etc. Perfect for social media newbies, it’s easy to use – all you have to do is type in your brand name and read the metrics it displays.
  4. Google Analytics: Your one stop shop for online measurement, Google Analytics measures anything from website traffic sources, navigation analysis, mobile & social tracking. If you haven’t installed Google Analytics in your website, you’re probably from mars.
  5. Edgerankchecker: One of the best tools around to use to measure your Facebook Fan page’s edge rank*, this tool tracks your historical Facebook data and provides insights into when you should post, the type of post and the time of day you should post to get better engagement with your fans.

BONUS TOOL: Hubspot Website Grader: Whilst not a specifically social media measurement tool, the Hubspot website Grader is an excellent free business resource for SME’s looking to measure their overall online marketing activities including SEO, SEM & social media influence and even allows you to compare your business with up to two competitor websites.

Are you tracking your social media influence at the moment? If so, what are your favourite tools to use?

*not familiar with edge rank? Read our article here on what it is, and tips on ideas for Facebook fan page updates

Filed Under: social media
July 25, 2012 2 Comments

How to measure social media ROI

While there is no doubting the power of social media and (and the ever-increasing numbers of active visitors to social network sites such as Facebook, Twitter, and LinkedIn!), businesses still struggle to quantify whether the investment of time and effort in marketing to these channels is really paying off.

The problem many businesses run into is that the initial focus begins at the stage where they create their Facebook fan pages and Twitter handles, and launch straight into building up their ‘likes’ and ‘followers’ without putting some thought into the strategy behind it first. The best way to measure your return on investment is to first plan what you want to achieve from your social media marketing efforts. Some good examples of social media marketing goals are:

  • To increase brand awareness
  • To drive traffic back to your website
  • To increase your conversion rates
  • To increase your search engine rankings
  • To improve customer service
  • To be seen as market leader and influencer in your industry
  • To create conversation between your business & your customers

Once you have decided on why  you want to invest in social media, the next step is to create a list of 5 to 10 measurable goals which will prove your objectives have been successful, as well as a timeframe in which you would like to achieve them in. For example:

  • If your goal was to drive traffic to your website your measurable metrics could be to going from x amount of monthly visitors to x amount within 3, 6 and 12 months
  • If your goal was to improve customer increase your conversion rates, your measurable metric could be to receive x amount of customers directly from social media channels between the months of February, March & April.
  • If your goal was to improve customer service, your measurable metric could be to decrease the number of customer complaints from x to y between the months of June & December.
  • If your goal is to increase your search engine rankings, you could choose 5 keywords/phrases you want to rank for, and then write a targeted blog post a month which includes these for the next 6 months, and then track how your rankings increased for those words at the end of the period.

As you can see, when you actually map your goals and objectives down in this way, it’s less about the number of likes and shares you are getting and more about being clear on the reasons you are engaging in social media marketing activities in the first place. Do you agree? What sort of social media marketing goals do you have in place? Read our next article which provides 5 great (and free!) tools you can use to measure your social media success… Subscribe to our newsletter or ‘like’ us on Facebook if you would like to be notified!

Filed Under: facebook, social media, twitter
July 19, 2012 Leave a Comment

5 types of content that drive traffic to your website

These days, to run a successful business it takes more than just an unremarkable website to gain customers – you need to build an online presence that stands out from the crowd! Content marketing is an excellent way to differentiate your brand from its competitors, drive traffic to your website and ultimately convert those regular visitors into paying customers (and brand ambassadors).

But wait…..what is content marketing?

In simple terms, ‘content’ refers to anything contained on your website – articles, blogs, Facebook applications, videos etc. And when we talk about ‘content marketing’ what we’re really discussing is your strategy around how you plan to develop (if you have time) or acquire (by outsourcing to digital professionals) said content for your site.

Here are the top 5 types of content that drive the most traffic to your website:

1.    Business Blogs This is the number one type of content to create if you are serious about SEO and building an active, engaged website audience. Not only can you optimise your articles with the keywords you want to rank for in Google, but blog articles are also the best and easiest way to build your reputation as a thought leader and influencer within your industry. Not only that, but if you’re wondering what to post on your Facebook fan page and other social networks, wonder no more – your articles are great content to share!

2.    User-generated Customer reviews There is nothing more powerful than a happy customer whose experience was so great that they felt impelled to write a review for others to read. Research shows that 90% of online consumers trust brands that have been recommended online by someone they know.

3.    Images We live in an increasingly visual world, and online is no exception – for example, Facebook updates which include images and photos are twice as likely to be shared as plain text. In particular, recent additions to the image format are ‘infographics’. An ‘infographic’ is just a fancy way to describe those cool pictures that show stats in an easily digested format, such as graphs or cartoons, stats etc.

4.    Videos Did you know that YouTube is actually the world’s second largest search engine? (Second only to Google, who incidentally owns Youtube anyway!). There’s a reason why Youtube is so popular – people LOVE videos! And with the advent of smartphones, anyone can be the next James Cameron, just point and click. If you do decide to create a video, make sure it’s short, punchy and relevant to your business industry. How-to videos make for great website content.

5.    Whitepapers/Case-studies Offering reports and studies as downloadable documents on your website is another great way to cement your brand as a force to be reckoned with in your industry. It’s also a great way to measure conversions – just make sure you ask your readers to fill out a short contact form first as ‘payment’ for the content.

No matter which type of content you decide to generate for your website, the key to it all is to put yourself in the mind of your ideal customer – what types of content do you think they would find useful, and better yet, what sort of content would they want to share to their networks? The best type of content is topical, interesting, bite-sized pieces of information that your audience will be able to digest easily. What types of content do you think are the best to drive engagement and conversions on your website?

Filed Under: business blogging, content marketing, facebook, social media
July 4, 2012 4 Comments

10 great ideas for Facebook fan page posts

So you’ve set up your facebook fan page and started to gain some much sought-after fans – but now what? Did you know that having 100 fans doesn’t necessarily guarantee that your status update will be shown in 100% of your fan’s newsfeeds?

Facebook measures the ‘relevancy’ of your posts based on how many ‘likes’ and ‘shares‘ you receive, and it is this relevancy score (also known as ‘edgerank’) which determines how many people will ultimately see your update. For this reason, it is not only important to post regularly, but also to choose highly targeted and engaging subjects to write about. The below are 10 great ideas to get you posting in no time:

  1. Links to industry news: Linking to articles and blogs which are relevant to your business is one of the easiest ways to start sharing with your fans, and establishes your brand as an industry heavyweight and thought leader
  2. Post an original blog article hosted on your website: Business blogs are one of the best tools in your digital arsenal when it comes to content marketing – writing and posting regular articles to your blog, and then sharing the links on your social media channels is an excellent way to drive traffic back to your website (and ultimately build your customer base)
  3. Funny images: Photos and pictures help you to connect with your fans on a visual medium – and are one the most-shared updates on Facebook – in fact, funny images are 80% more likely to be ‘liked’ because of the entertainment factor! One thing to note though, always keep the subjects of the images relevant to your industry… One of the biggest reasons for facebook fans ‘un-likeing’ pages is because of irrelevant content.
  4. Interesting videos: Similarly, video sharing is an excellent visual tool where social media marketing  and content sharing is concerned – in fact, Youtube is the second most searched database on the internet second only to Google!
  5. Quotes: Again, so long as you can find quotes by relevant industry leaders, quotes can be a great way to differentiate your brand from your competitors. However, be warned – quotes are not for everyone! Before you post, consider your who your target audience is – would they be inspired by a quote, or would they just think it was cheesy and outdated?
  6. Highlighting a ‘fan of the month’: Choosing one of your facebook fans who regularly shares and likes your content to highlight each month in a post can be a great way to create brand ambassadors and also acts as a free conduit for testimonials and recommendations for your business.
  7. Host a competition: There are plenty of ways to build inexpensive promotions on Facebook – for instance, invite fans to tag themselves in your product pictures for a chance to win that prize, or ask them to refer a friend to build your fan base.
  8. Ask for feedback: Your fan page is an excellent source for market research -eg. what sort of products your fans might like to see stocked by your business, what sort of questions they have etc
  9. Create an event: Events are similar in theory to offline invitations – they even offer opted-in fans reminders every time you update the event page – and best of all, it doesn’t even have to be a physical event – try creating a virtual event for fans to participate in your next online sale!
  10. Promote your other social media networks: The online arena is probably the only forum where it seems to be ok barrack your products and services  - so why not indulge in a little shameless self-promotion! In fact, if your fans are following you on Facebook, they’re probably the most likely people to want to follow you on other networks too!

Do you manage the facebook fan page for your business? Are you struggling to post great updates? Or do you have some great tips of your own for content that is sure to get shares and likes by the bucket-load? Don’t be shy – let us know your secret!

Filed Under: facebook, social media
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